Optimize online rates to ensure reaching optimum market share index responding to supply and demand, market trends, consumer behavior, customer shopping journey and competitive price point.

Regularly providing market survey to ensure proper and rational price positioning. Understanding the overall market behavior and analyzing competitor strategies and practices.

Enhance conversion through enriching content by creating appealing visual and descriptive stories using the appropriate visual sequence and proper  wording description.

• Provide designed and detailed seasonal Online Rate Structure.

• Responsible for all mapping process.

• Assist and audit rate across online channels and 3rd party websites.

Tracking monthly & yearly performance against forecasted figures across different digital channels owned, earned or paid. 
Analyzing consumer behavior through deep web analysis to understand customer demographics, campaign targeting and traffic sources. 
Understating property online perception through analyzing guest experience on review sites and their verbatim. 
Social media reports and analysis.

Executing any related digital project including designing and developing website, booking engine, channel manager, online reputation management and any other digital campaign to generate demand.